The old “practice makes perfect” adage is actually a brilliant business model. Case in point: Davines. Founded in 1983 by the Bollati family in Parma, Italy, Davines Group was a research lab that produced hair care concoctions for global cosmetics companies.
Fortunately for us, after a decade of carefully refining their products, the Italian brand decided it was time to branch out on their own. Their products are made from eco-friendly ingredients with an emphasis on scientifically proven effectiveness, and packaged in reusable containers made of reusable, food-grade materials. The result is a line that our hair, our skin, and our conscience can love—a combination that’s absolutely perfetto (sorry, we couldn’t resist).